Traditional Toys and Games in India

Given the increase in the number of internet users in the country, e-commerce stores for children also grew rapidly in 2011. Many internet retailing sites, such as firstcry, hushbabies and babyoye, expanded their presence in the Indian market, with many adding toys to their list of offerings. With the increase in the number of working women as well as the emerging concept of gifting toys for birthdays, internet sales showed a strong increase. This also provided a platform for domestic brands to…

Traditional Toys and Games in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Action Figures and Accessories, Arts and Crafts, Baby (0-18 months), Construction Toys, Dolls and Accessories, Dressing-Up and Role Play, Games and Puzzles, Infant (19-36 Months), Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports Toys, Plush Toys, Pre-School (3-4 Year Old), Radio/Remote Control Toys, Ride-On Vehicles, Scientific/Educational Toys.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Traditional Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Original News: Traditional Toys and Games in India

Sony Corp in Toys and Games (World)

Sony Corp faced a public relations disaster in 2011 as it was forced to admit that its Play Station Network had suffered a cyber attack leaving the data of millions of its users exposed. The company has worked hard to restore its reputation at a time when competition between the big three players in video games – Sony, Microsoft and Nintendo – is heating up. Most recently, Sony has focused on the motion sensing controller Move, as well as introducing 3D technology to video games.

Sony Corp in Toys and Games (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Toys and Games industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Original News: Sony Corp in Toys and Games (World)